MATRIXX Software Selected by StarHub for its Real-Time Load Capability to Power Digital Transformation and the Future of 5G

MATRIXX softwarea global leader in 5G and real-time monetization solutions, today announced that it has deepened its partnership with StarHub CC, one of Singapore’s leading digital service providers, delivering the most rewarding communications, entertainment and experiences. MATRIXX will now provide its cloud-native Converged Charging System (CCS) as a key component of StarHub’s transformed digital IT infrastructure that supports its postpaid and prepaid mobile customers, for 4G and 5G standalone (5G SA) services. existing.

These developments are a key part of StarHub DARE+’s five-year strategic transformation, moving beyond telecommunications and becoming a valued digital service provider with frictionless digital engagement at its core. StarHub’s investments in market agility, flexibility, and scalability are key to transforming customer experiences, shortening time to market, and reducing operating costs as it delivers new and exciting connectivity, entertainment, lifestyle and business for customers. This ongoing partnership between the two companies builds on the award-winning success of giga!, StarHub’s digital combat brand and Singapore’s first all-digital mobile service.

“Leveraging our strengths as a leading digital service provider, we are boldly increasing the agility of our systems, creating an all-digital ecosystem ready to scale for whatever customers want next, from speed and from responsiveness to truly personalized experiences as part of our DARE+ strategy,” said Johan Buse, Head, Consumer Business Group, StarHub. “MATRIXX is a proven partner to giga!, and we look forward to working together to integrate a groundbreaking flexibility in our platforms to deliver rewarding end-to-end experiences for all of our customers.

“We view this expanding partnership as a tremendous vote of confidence in what we have already accomplished together. Powered by our industry-leading 5G monetization platform, we will give StarHub the operational agility they have needed today to redefine the customer experience for the entire Singapore market now and in the future,” said Glo Gordon, CEO of MATRIXX Software. “We are proud of the transformative success we have achieved to date and appreciate the importance of this new responsibility to deliver exciting new experiences to all StarHub customers.”

MATRIXX is an industry-leading product-based monetization solution giving operators a platform on which to rapidly innovate with new services and offerings. StarHub has rolled out MATRIXX for its all-digital branded giga! in less than six months. Building on the success of this offering, StarHub is now expanding its use of MATRIXX’s cloud-native architecture to serve both 4G and 5G services on a single platform with unparalleled flexibility, scalability, and efficiency. With its innovative click-not-code configuration for business rules and use cases, MATRIXX will give StarHub the business agility it needs to drive new revenue.

About MATRIXX Software

MATRIXX Software offers a proven modern converged recharge and commerce solution at scale. Its cloud-native digital commerce platform provides mission-critical network-grade software that unlocks new opportunities for network monetization. With its no-code configuration capabilities, MATRIXX gives service providers the agility to easily develop, deploy, and monetize new products and services. MATRIXX is the platform of choice powering many of the world’s leading communications companies, IoT players and emerging network infrastructure providers. MATRIXX helps leverage business innovation and on-demand customer experience to be more competitive and drive new revenue and growth opportunities across markets and verticals.